I’m Laura, great to meet you. I make words work for you, creating copy that’s targeted, on brand and feeds into your wider business ambitions.
Let’s brainstorm
I have six years’ experience in content creation and marketing. I’m a creative through and through, taking care of brainstorming, ideation and conceptual copywriting.
Let’s talk KPIs
Every great idea is underpinned by a solid strategy. I’m experienced in SEO and content strategy; I will set your copy up for success. With my help, your copy can be a key sales tool.
Specialist financial copywriter
I’ve worked for leading names in trading and markets: IG Group, the North American Derivatives Exchange and DailyFX.
I’ve also worked with many SMEs and start-ups in the financial sector, including accountants, lenders and financial advisers.
I have the skills and characteristics required to succeed in this industry:
- Thorough research built into every project. I become an expert on my subject matter.
- Complex subjects, simplified. I write for your target audience, distilling subjects down into the need-to-know points.
- Knowledge of financial markets. I can write market updates, social media posts and long-form copy tailored to traders and other financial audiences.
- Fast-paced, responsive approach. My working style is flexible and I’ll be sure to fit in with you and your requirements.
- In-depth understanding of strict compliance processes. I am used to managing review processes with compliance departments and have worked for companies regulated by the FCA, CFTC and NFA.
- Integrity and confidentiality. Working in highly regulated financial services environments, I am always conscientious and carefully abide by my obligations in terms of sensitive data and inside knowledge.
Agency work and freelance copywriting
I have a successful side hustle working with individuals and agencies to deliver copy across all marketing channels, for every stage of the sales funnel. I write:
- Online copy
- Landing pages
- Articles and in-depth research pieces
- SEO optimised copy
- Video scripts
- Straplines and headers
- Sales emails
- Email campaigns and journeys
- Reports, eBooks and whitepapers
- Marketing literature (brochures, flyers, posters etc.)
- Advertisements
I can also develop content strategies and support on SEO – please just ask for further details.
Please get in touch for any copy enquiries and to discuss the possibility of working together.
Email me: laura@copy-services.co.uk
Call me: 07940415556